Tell your story so no one else’s matters.
Top Button. A brand + strategic communications consultancy
Tell your story so no one else’s matters.
Top Button. A brand + strategic communications consultancy
Top Button. A brand + strategic communications consultancy
Top Button. A brand + strategic communications consultancy
Ready to inspire your most important audiences and keep your fiercest competitors up at night? We help you uncover - and lead with - the undeniable reason people should choose you over anyone else.
All great brands have it: a clear, compelling idea that guides what they say and do. They know who they are, what they stand for and why they matter. We’ll help identify and articulate your company’s driving idea and create the foundation for talking about yourself in a way that is effortless, instinctive, and, over time, irrefutable.
It’s everywhere, yet practically invisible. We create campaigns charged with meaning and creative flair. Hard to miss and impossible to ignore, our multi-channel campaigns are tightly woven into the larger fabric of your brand strategy. In a world that’s a shouting match of competing messages, we ensure yours is heard and remembered.
It’s simply not enough for logos, fonts, and colours to make your brand visually stunning. They have to work as part of a larger brand idea to reflect your company’s spirit in a distinct and memorable way. We create brand identity with style and substance to make your brand unmistakeable.
It’s not you. It’s your website. All too often, websites are transactional in tone and overlooked as a great strategic opportunity. We don’t just write websites – we think them. Specifically: we consider your objectives, tie them to your strategy, and write in a way that gives meaningful expression to what makes you indispensable.
Build trust and credibility. Demonstrate knowledge, empathy, and transparency. Create a halo effect for your organization. Thought leadership - in the form of bylined articles, blogs, or videos - does it all. In the golden age of personal branding, we help busy leaders organize and craft their opinions with style, character and intent.
To keep your audience laser-focused on the story you are selling, less is always more. Our insight-packed strategic pitch decks generate edge-of-seat interest in the fewest slides possible. What can a clear, intriguing, and well-designed presentation do for you? Spark the engagement and conversation that helps secure that all-important second meeting.
Top Button works with B2B and B2C companies across all categories, positioning brands and delivering the programs and campaigns that bring them to life.
Barbara Morris-Blake, President,
Elevate Organizations
“Top Button delivers a master class on how a big strategic insight can be explained in a simple, accessible idea that has great power and allure.”
Jeff Hauswirth, Partner, SpencerStuart
“Quick to grasp a complex category, Top Button framed my go-to-market strategy, delivered the insights and focus that galvanized my efforts, and made the value of my offering abundantly clear to board and CEO audiences.”
Sarah Bobas VP, Content + Creative Strategy, Jones
“Katherine and Top Button were fundamental in our ability to conquer the challenge of building and launching a new platform.”
General inquiries: info@topbutton.ca
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